The Transaction Illusion: A Deal Can Close Before the Founder Is Finished
Jerome Myers explains the Transaction Illusion and why a successful business sale cannot design the founder’s identity, structure, or next life.
Jerome Myers explains the Transaction Illusion and why a successful business sale cannot design the founder’s identity, structure, or next life.

A founder retained control and future upside, but his partial sale could consume five more years. See the personal risks conventional deal analysis missed.

A business sale can succeed while the founder’s personal transition remains unfinished. Jerome Myers uses founder testimony and field research to explain what must be rebuilt after liquidity.
Most exit plans prepare the company for closing but leave the founder unprepared for what follows. Jerome Myers explains how ascent, summit, and descent change the decisions founders face.
Jerome Myers brings the Transaction Illusion to EPI Greater New York, helping advisors identify founder risks that transaction planning can leave unmeasured.

Exit to Excellence launches the Founder Observatory Newsroom, a research and media hub examining the business and founder risks traditional exit planning leaves unmeasured.